We build email flows that split your audience into segments and send the right message at the right time, then measure and keep improving.
- 01
User
Who is doing what, and wants what?
- 02
Segmentation
The right audience groups by behavior.
- 03
Automation
Triggered flows with timely messages.
- 04
Personalization
Content and offers that fit each recipient.
The same email to everyone fits no one.
Email is one of the rare channels where you reach your audience directly, with no algorithm in between. Its strength comes from reaching the right person at the right time. So we build data, segments and flow design together.
-
Behavior
Visit, click, purchase.
-
Segment
Groups with similar behavior.
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Message
Content that fits the group.
-
Result
Opens, clicks, sales.
- Automation
- Segmentation
- Welcome series
- Abandoned cart
- Win-back
- Newsletter
- A/B testing
- Deliverability
- Template design
- GDPR / KVKK compliance
Scope
Scope: how do we split the audience, what do we send?
Instead of blasting everyone, we build behavior-based segments and prepare flows and campaigns for each.
Contacts
All contacts
Behavior
Visited
Added to cart
Purchased
Segment
New interest
Abandoners
Loyal customers
How we work
How we work, in five steps
- Step1
Technical setup
Domain authentication, sending infrastructure and tracking.
- Step2
List & consent audit
We review the source, consent status and quality of your audience.
- Step3
Template & brand
We prepare brand-fit, mobile-ready email templates.
- Step4
Automation setup
We build welcome, abandoned cart and win-back flows.
- Step5
Campaigns & optimization
We send campaigns, test, and improve from results.
Why it matters
A channel you own, with no algorithm in the way.
Social reach depends on platform decisions. The email list is yours. Set up well, it grows revenue from existing customers as well as winning new ones.
- Welcome flow Introduces the brand to new subscribers and leads to a first purchase.
- Cart reminder Reminds those who left a cart in time.
- Win-back Reaches people who have not engaged for a long time.
- Post-purchase Thank-you, product use and repeat-sale messages.
Measurement
What do we measure?
Open rate alone is not enough. We follow this chain from send to revenue.
- Measure
- Learn
- Improve
- Repeat
- Total sends.
- Delivery and bounce rate.
- Open and click rates.
- Actions taken on site.
- Purchase or goal completion.
- Revenue from email.
Frequently asked questions
Email Marketing
Why do my emails land in spam?
Usually because of missing domain authentication, a low-quality list, high complaint rates or inconsistent sending. As a first step we audit technical setup and list quality.
Can I buy an email list?
No. Purchased lists carry risk for both data protection law and deliverability. We work with a consented, genuinely interested audience.
Which platform do you use?
The platform is chosen based on your infrastructure, list size and needs. We can also work with your current platform.
How often should I send?
There is no single right frequency. It depends on segment, content and audience response. We start low and adjust from the data.
How do you handle GDPR / KVKK and consent?
Explicit consent, an unsubscribe link and proper consent records are required. We do not give legal advice, but we work with you and your legal adviser to design processes in line with the relevant regulation.
Related services
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